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Press
Release -
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Amstelveen, The Netherlands, 9 February,
2004.
Canon, a leader in photographic and
imaging technology, today announces the
release of its new range-opening zoom
lens digital camera, the 3.2 Megapixel
PowerShot A75. The camera has a number
of new features including a 'Special
Scene Mode' to deliver optimal results
in tricky lighting conditions and a
Print/Share button to simplify direct
printing and uploading to Windows PCs.
Shooting modes
The PowerShot A75 has 13 shooting
modes, which include a new 'Special
Scene' mode. Within the 'Special Scene'
mode are six selectable pre-sets that
optimise the camera's white balance,
exposure and other settings for specific
shooting situations. These scene modes
are 'fireworks', 'foliage', 'beach',
'snow', 'underwater' and 'indoor'. Movie
clips of up to 3 minutes (QVGA/QQVGA) or
30 second (VGA) can be recorded,
complete with sound and with the option
to cut and edit in-camera.
Fast auto-focus
The 9-point AiAF is capable of
focusing the 3x optical zoom quickly
even when the subject is off-centre and
can be switched to single point (centre)
AF. An auto-assist beam helps to focus
in low light conditions and the camera
has a 5cm closest focusing distance. The
flash can be synchronised to a slow
shutter speed and includes red-eye
reduction. With the monitor turned off,
2.2 shots per second shooting speed can
be maintained for a 12 shot burst at
Large/Fine resolution.
Latest to include DIGIC processor
The PowerShot A75 features the same
dedicated DIGIC processor now featured
in all Canon cameras up the EOS 10D
Digital SLR and professional series
PowerShot Pro1, taking advantage of the
same processing speed and award winning
image processing algorithms. An
Intelligent Orientation sensor detects
the orientation of the camera as shots
are taken, automatically rotating the
image before playback.
Direct Printing made easy
The camera features Canon's new
Print/Share button, which lights up when
a successful connection is made between
the camera's USB port and a compatible
printer or Windows PC. Pushing the
button when lit will initiate a print of
the currently displayed image (based on
the default PictBridge or Direct Printer
settings of the printer) or an automatic
transfer of images to the PC . The
camera will transfer all images, all
images not yet transferred, or all
images marked for transfer, depending on
what user settings have been selected in
the Camera's set up options.
Extended direct printing functions
The PowerShot A75 has also been given
extended PC-less direct printing
functionality. When connected to a Canon
Compact Photo printer, a ’Movie Print’
mode divides the selected movie clip
into equal parts and prints up to 63
equally spaced thumbnail frames onto a
single sheet of Postcard Size Paper (100
x 148 mm). This feature is ideal for
analysing a golf swing or tennis serve,
or 'freezing' an action sequence. An ‘ID
Photo Print’ function prints a number of
durable passport photo size images (of
selected height and width) to a single
sheet. The camera can be used for direct
printing to any PictBridge compatible
printer, regardless of brand.
Accessories
A range of accessories is available,
including wide and tele-converter
lenses, a close up lens and a waterproof
case offering underwater protection up
to a depth of 40m and defence against
dust, sand and snow. The camera comes
supplied with a 32MB high-speed type
CompactFlash (CF) card.
Software and access to CANON iMAGE
GATEWAY
Software supplied includes browsing
and printing software ZoomBrowser EX
(Windows) and ImageBrowser (Mac). Other
software includes PhotoStitch, plus
photo and movie manipulation software
ArcSoft PhotoStudio and VideoImpression.
Drivers include TWAIN (Windows 98/2000)
and WIA (Windows Me). Picture Transfer
Protocol (PTP) support allows the camera
to connect to any Windows XP and Mac OS
X (v10.1/v10.2) system without the
requirement for a driver installation.
Camera ownership entitles the
purchaser to 100MB free storage space on
the CANON iMAGE GATEWAY, a form of
private online gallery where albums can
be stored and shared and where the
camera's settings (such as shutter
sounds and start up image) can be
personalised.
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