SECAUCUS, N.J., (February 12, 2004) PMA
might be the scene for some of the most
impressive sights around, but Samsung Camera
is truly turning heads with the launch of
its new U-CA 401 ultra compact digital
camera. Sleek, compact and ultra thin
(96.7mm x 60mm x 15mm), the U-CA 401 packs a
ton of impressive features into a stylish
body that's small enough to take anywhere.
A 4 megapixel camera with 4x digital zoom,
the U-CA 401 is destined to become the
camera of choice for those who like to
travel light, but record all of their
experiences along the way.
Although small in
size, the U-CA 401 is very big on features.
Beginning with its 4.1 megapixel image
sensor the U-CA 401 is designed to deliver
high quality images, storing them either in
its internal
32MB
of flash memory or onto a Sony Memory Stick
Duo card. The camera can capture as many as
406 images (at the 1/3 of a megapixel
setting) and up to seven images in the super
fine mode at the highest resolution using
the internal memory alone. As an added
feature, images can be transferred from the
internal memory to the Memory Stick Duo
card, essentially freeing up the camera.
This allows photographers to shoot without
an additional card and transfer images at
their leisure. The U-CA 401 also transfers
images quickly and easily to a computer via
the built USB interface.


The camera's macro mode allows the U-CA 401
to focus on subjects as close as 6 cm, while
normal mode facilitates smooth, swift auto
focus from 60 cm to infinity. A combination
mechanical and electronic shutter provides
high-speed image capture up to 1/2000 of a
second. A handy Night Scene mode turns the
camera into a secret-agent "must have",
allowing photographs to be captured in
almost complete darkness.
Another impressive feature is the U-CA
401's wide variety of exposure controls,
which provide the photographer with complete
creative control over the image being shot.
Photographers can chose from Program AE,
Multi Metering, or Spot modes, all with
adjustable exposure compensation up to ±2
stops, in .5 EV increments.
The U-CA 401 isn't just talented, it's
sensitive too. The camera can capture images
at selectable ISO ranges from 100 to 400.
The built-in self-timer allows photographers
to get into the action too, and the double
exposure setting provides for some
interesting creative effects.
Even in a camera with such diminutive
dimensions, Samsung kept ergonomics in mind
during the design process. The U-CA 401
fits nicely into the palm of the
photographer's hand, and offers quick and
easy access to a host of controls through a
few simple buttons and an easy to navigate
graphical user interface (GUI). Many of the
cameras controls are accessed through the
large 1.5-inch color TFT LCD screen. The
built-in flash, for example, can be set to
fire in Auto mode, Auto and Red-eye mode,
Slow-sync mode and Fill-in mode. Sharpness
and special effects can also be set
on-camera via the LCD screen and GUI. The
U-CA 401 allows sharpness to be adjusted
from the standard Normal mode to either Soft
of Vivid, while the camera can also be set
to capture images with either a sepia or
black and white effect.
In addition to automatic white balance, the
U-CA 401 also provides adjustable white
balance settings for the perfect photograph.
Chose from Daylight, Cloudy, Sunset,
Fluorescent, Tungsten or Custom modes to
capture photographs with perfect color
rendition.
The U-CA 401 not only captures perfect
still images, but also records video at up
to 30 frames-per-second with audio at
320x240 dpi. Movies (as well as photographs)
can be played back on the built-in LCD
screen, providing an on-location way to
check one's directorial skills.
Proving that it's possible to create a
camera that's both compact
and
full featured, the U‑CA 401 provides
enormous creative controls for the
photographer in a small package. With a
retail price of $299.99 the Samsung U-CA 401
is the perfect choice for every
photographer.
Samsung Opto-Electronics
America, Inc., Secaucus, N.J., is the U.S.
subsidiary of Samsung Techwin Co., Ltd.,
Sungnam Kyungki-Do,
Korea. Samsung is the world's 11th largest company. Samsung Opto-Electronics
markets a full line of auto focus cameras,
zoom and digital cameras for the amateur as
well as the professional under the Samsung
band name. CCTV monitors and lenses,
motorized zoom lenses, binoculars,
observation and security systems, and video
presenters are other products in the family
of photographic and optical equipment.
Visit the Samsung Cameras Web site at:
www.samsungcamerausa.com